How Mahindra Reva Increased Test Drives by 15%

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Learn how Mahindra Reva used website data and a targeted notification strategy to increase requests for test drives of their electric car, the e2o. This case study highlights the power of understanding customer behaviour and using the right tools for effective communication.

Creators and Guests

Chirag Parmar
Host
Chirag Parmar
AVP - Growth & CoE @ WebEngage | Guest Lecturer @ IIM-K | Speaker | Best-Selling Author | Visiting Faculty | MENSA Member
How Mahindra Reva Increased Test Drives by 15%
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